Gravity Lab recently completed a project for Bidvest McCarthy Pre-Owned, where we were responsible for designing and manufacturing all of the signage for the dealership. One of the main challenges we faced was creating a cohesive identity that would be reflected in all of the signage.
To address this challenge, we worked closely with the dealership to understand their brand values. We then created a range of custom signage options that included lightboxes, directional signs, large banner walls and window branding all of which were designed to be consistent with the their brand identity.
In addition to creating cohesive branding, we also had to consider their practical needs. This included designing signs that were easy to read and understand.
Overall, our collaboration with Bidvest McCarthy Pre-Owned was a success and we were able to deliver a range of high-quality signage solutions that not only met their branding needs, but also helped them to effectively communicate with their customers and navigate the dealership.
